How to tell it’s time to update your website
These days, websites have become a necessity for businesses in almost all industries. If you’ve had the same website for a
Tips for a successful online store
With COVID-19 restrictions starting to ease here in Australia, many retailers are slowly opening their doors again. Before th
WordPress vs. Other Platforms: Which is Right For You?
WordPress is still one of the most popular platforms out there and for very good reason—is WordPress right for you though?
SEO vs. SEM: Which is the best option for your business?
There is often confusion surrounding the two terms SEO and SEM. Many business owners out there are unsure of which they would
How do I write the copy for my website?
With all of this spare time on our hands, we would be mad not to use it to develop our online content, right? If you’ve bee
Growing your Small Business: Why SEO is so Important
As a small business owner, you already have enough on your plate to worry about. Why should you add Search Engine Optimisatio
The Beginner’s Guide to CRO (Conversion Rate Optimisation)
Conversion Rate Optimisation (CRO) is the process of increasing the number of website visitors who take action on your site.
How to Write an SEO Rich Article
Articles and blog posts are a simple way to give your site a helping hand when it comes to your SEO. But how do you ensure yo
Local SEO: What is it & how to leverage it
There are many little changes you can make to help your small business get found online—one of these is investing some time
The Biggest SEO Trends to Come out of 2019
There were many SEO trends that came to the surface last year—we’ve decided to take a look back at a few of the biggest S
Digital Marketing: The Exciting World of Voice Search
Digital marketing has always been an ever-evolving and fast-paced industry, one where new technological innovations are being
What are cookies and how do they affect me?
Almost all of us have heard of cookies, but it can be difficult to understand exactly what they are, and aren't. Below is a s
HTTPS and SSL Certificates
In the past SSL Certificates were almost exclusively used for eCommerce stores. These days having an SSL certificate installe
Websites Beware – Google is blacklisting HTTP
HTTP stands for Hypertext Transfer Protocol and is the old and not secure version in which information and data is shared whi
5 Business To Dos in 2017
Only a few more sleeps until we welcome in the new year and with the new year comes new years resolutions. If you are a busi
How to get your SEO up and racing!
It can often feel like a fight to the finish line when it comes to competing for traffic to your website which is why you nee
How Brexit is affecting SEO?
Well! We didn't see that one coming did we?
On the 24th of June, the world economy - and social media - spiraled out of co
How to make blogging child’s play
It's no secret that Google loves content which is why there is now such a strong emphasis on websites having a quality and re
Tips for Marketing at Christmas
The early bird captures the worm and that goes for snagging those eager online Christmas shoppers as well! With the festive s
SEO stands for Search Engine Optimisation
There's a certain three letters that you may hear being thrown around in general website conversation . . . SEO. Now, don't f
Why spelling mistakes are bad for business
There is nothing more off-putting than reading through the first line of a blog article, email newsletter or even a website a
D-Day is coming if your website is not mobile friendly
It's official. Google has announced the cut-off date for getting your website mobile friendly is the 21st of April. After thi
How can your marketing get lucky?
In tribute to St Patrick's Day we thought we would take a look at some very simple tricks of the trade that can help you get
To blog or not to blog, that is the question
Words, words, words. Words are everywhere. Words are communication. Words are important and words are becoming increasingly i
What is Google Hummingbird and will it effect your SEO?
When you look up the definition of Google, as supplied by Google, not once does it mention 'increasing traffic to websites.'
Why your website has to be mobile
There is nothing more frustrating than surfing the internet on your phone or iPad and coming across a website that has bits o
Why Bing loves Emoji’s
Emoji's or Emoticons are one of Japan's most famous exports. Any time you see a happy face or a thumbs up in your emails, soc
Why doesn’t Google like me?
It's a question many business owners ask themselves over and over again "Why doesn't Google like my website?" It's a problem
Getting Behind Your Local Business
As a business owner it makes sense to go after the big contracts and projects. As a business owner it is also easy to get car
Don’t Let Your Website Get Too Dusty
Back in the heyday of the 199o's when websites were first introduced as an extra marketing tool for business, the requirement
Don’t Miss a Golden Marketing Opportunity
Anyone who knows anyone on the Gold Coast and follows them on social media, would've have undoubtedly seen a common theme occ
Keeping Up with The Joneses
Technology has changed the face of how we live life and also how we market our business.
You need to know what your custom
The life and times of your Google AdWords
Wahoo! You’ve typed your details in, completed all of your content research on how to word your AdWord, plugged your busine